OpenSponsorship Blog
An educational resource for marketers, athletes, agents, brands, and anyone else that wants to learn about the world of Sports Marketing. From brands just starting their sports marketing journey to athletes that want to learn how to make a viral Tiktok.
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Check out the Brand guide to NFL player sponsorship in the 2023-24 season
See how to get started with NFL and college player sponsorship.
Featured Content
7 Reasons Why You Should Invest in Sports Sponsorship in 2023
Some see sports sponsorship as just another form of influencer marketing, but we see it as a channel that offers more benefits, more variety, and a more powerful form of marketing. Here are our seven...
2023 Guide to Running an Influencer Marketing Program with Athletes
How Long Does It Take To Complete An Athlete Sponsorship Deal?
All Posts
Marketing Campaign Ideas for Earth Day
10 Creative Strategies for Partnering with F1 Teams and Drivers
2024 Olympic Sports and How to Sponsor Olympic Athletes
Non-Alcoholic Brands Sponsoring Athletes
Marketing Campaign Ideas for Brands Teaming Up with Athletes in 2024
How Prime Is Building Its Brand With Athletes
College, Professional, or Retired? Choosing an Athlete for Your Brand
Can Athletes Endorse Non-FDA Approved Products?
Navigating Athlete Sponsorship with and without NSF Certification
Can Small Businesses Sponsor An Olympic Athlete?
20 of Our Favorite Athlete Sponsorship Collabs!
Driving Your Holiday Campaigns with Athlete Influencer Marketing
Important Sport Influencer Marketing Statistics
What Happens to Pro Athletes' Prices When the Season is Over?
Top 10 Pro Athletes on Twitch
The Biggest Kit Deals in European Football
How to Sponsor NHL Players
How To Sponsor MLB Players 2024 Season
Top 10 Parent Athletes of All Time
Why Athletes Are Great For Any Industry
Top 10 MLB Athletes to Sponsor in 2023
The Cost of a MLB Player Sponsorship
How To: Social Media Deliverables
Top Athlete Social Media Campaigns
Top 7 Features on OpenSponsorship
Top 5 NBA Brand Partnerships
Top NFL Influencers on TikTok
How to Sponsor an NFL Player
Game, Set, Match
Guide on How to Create and Understand NIL Deals
Luxury Fashion Meets Sports
NBA Technology Sponsorships
Team Jersey Sponsorship 101
MEET CHARLIE TURNER HEAD OF OUR U.K. TEAM
Future of Blockchain Sports Sponsorships
Masters of the game
The Next stage
The Future is Female
A Dynasty has fallen
Health Is wealth
Top Vegan Athletes on OpenSponsorship
Influencer Marketing in Sport
UEFA Euro 2020 Athletes on OpenSponsorship
YouTube advertising with influencers
Why you should choose the OS Agency Plan
How Athletes Really Feel About CBD
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