Helping brands to partner with athletes in their influencer marketing and sponsorship marketing campaigns

Sports Marketing & Globalization

Mar 29, 2017 9:36:15 AM / by Arsène Rasoamanana posted in agencies, influencer marketing, international, marketing, sports sponsorship, Uncategorized, athlete, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, Brand Endorsements, globalization

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The Marketing Resource Your Agency Hasn't Tried-But Should

Jan 17, 2017 8:30:00 AM / by Ishveen Anand posted in agencies, influencer marketing, Uncategorized

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Whether your agency represents a Silicon Valley startup or a new or established brand, you are faced with an age-old problem: how do you market a brand?

Even more difficult, how do you so creatively, affordably, and effectively ? Most agencies, both B2B and B2C, follow five steps:

  1. Branding (messaging, logos)
  2. PR (blogging, events)
  3. Social Media (content, contests)
  4. Interactive (web, SEO, apps)
  5. Media (broadcasts, online displays).
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