Helping brands to partner with athletes in their influencer marketing and sponsorship marketing campaigns

Top 10 Athlete Influencers For Father's Day

Jun 20, 2020 2:08:38 PM / by Jesse Prottas posted in Influencer, MLB, NBA, NFL, olympics, father's day

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With Father's Day approaching sooner than we may have expected, we've decided to take some time and look at some of the best father figure athletes on the OpenSponsorship platform.  With over 6,000 athletes on our platform it is hard single out a 'top 10' that are great fathers, especially when we know there are countless other athletes on our platform that are superstar dads.  This list is comprised of those all-star dad's that have no hesitation in showing off their beloved children  on their social media pages for their fanbase and the entire world to see.

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CBD Sponsorships in Sports

Jun 19, 2020 4:51:33 PM / by Zack Smith posted in NBA, NFL, NHL, Golf, cbd, pga

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The legalization of CBD in all 50 US states in recent years brought a flood of brands selling different CBD products, and sports sponsorship has been the most popular area for their brands to build awareness and spread information about their product. The 4 major US sports leagues have not yet warmed up to the idea of embracing these brands as partners, but other sports leagues have started to work with them. This includes the BIG3 basketball league, IndyCar racing teams, and active players in the PGA. In addition, retired players in the NBA and NFL have teamed up for great sponsorship deals with CBD brands and these players have started to lobby for CBD products to be allowed for active players to use.

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Sports innovation for athletes

Jun 23, 2017 3:59:58 PM / by Arsène Rasoamanana posted in american football, humon, influencer marketing, innovation, innovation for athletes, innovations for athletes, marketing, marketing opportunities, NBA, NFL, Sponsor, sponsoring athletes, sponsorship, sport technology, sports, sports innovation for athletes, sports marketing, sports sponsorship, sports techie, sports technology, statsports, UFC, vicis, athlete health, athletes on social media, Brand Endorsements, breakthroughs, Endorsement, football, guardlab

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What's cooler than sports innovation for athletes? It enables athletes to play harder for their team, be safer while competing and fans can know more about their favorite athletes.

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NFL Athlete vs. Fashion Blogger - The ROI Game

Oct 11, 2016 12:12:16 PM / by Ishveen Anand posted in 1800 flowers, influencer marketing, mike and mike, NBA, NFL, orbit gum, photoshoots, pr, social media, tryrann manthieu, Uncategorized, athlete marketing, brands, Demarcus Ware, five four club

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Don’t just reach your target audience, encourage them to engage with your brand. Athlete marketing campaigns are extremely successful. Here’s why:

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Sponsors Come Out For A Good Cause

Sep 28, 2016 3:28:46 PM / by Angelique Martinez posted in III & Long Foundation, Muhammad Wilkerson, NFL, NY Jets, Pittsburgh Steelers, Santonio Holmes, Uncategorized, athletes, Dee Milliner

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6 NFL Sponsorship Facts

Aug 24, 2016 10:36:21 AM / by Katie Vella posted in NFL, pepsi, sponsored athletes, Sports Sponsor, Uncategorized, Verizon, coca cola, gatorade

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  1. Gatorade has sponsored the NFL since 1983. The partnership is the longest standing in the NFL.Gatorade has evolved throughout the years from a basic glass bottle to its current packaging

2. The NFL made $1.2 billion in sponsorships last season (2014-2015). That’s more than any other pro league in North America. The money came from new deals in 2015 with Hyundai and Dannon, as well as standing partnerships with 30 other brands including Pepsi, Verizon, and McDonalds.                                                                                                                                                                   NFL sponsorship has grown from 946 million in 2011 to 1.2 billion in 2015

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