OpenSponsorship Blog
An educational resource for marketers, athletes, agents, brands, and anyone else that wants to learn about the world of Sports Marketing. From brands just starting their sports marketing journey to athletes that want to learn how to make a viral Tiktok.

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Check out the Brand guide to NFL player sponsorship in the 2023-24 season
See how to get started with NFL and college player sponsorship.
Featured Content
7 Reasons Why You Should Invest in Sports Sponsorship in 2023
Some see sports sponsorship as just another form of influencer marketing, but we see it as a channel that offers more benefits, more variety, and a more powerful form of marketing. Here are our seven...
2023 Guide to Running an Influencer Marketing Program with Athletes
How Long Does It Take To Complete An Athlete Sponsorship Deal?
All Posts
Guide on How to Create and Understand NIL Deals
A Dynasty has fallen
Top 5 College-Athlete NIL Deals
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