The best content for brands & athletes to get sponsorship right!

Super Bowl Marketing Strategies

Nov 19, 2019 4:10:16 PM / by Andre Maman posted in influencer marketing, ROI, sports brands, sports sponsorship, super bowl, super bowl marketing

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Influencer Marketing Agency vs. Influencer marketing Platform

Apr 18, 2019 2:45:42 PM / by Ishveen Anand posted in influencer marketing, influencers, social media athletes

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For brands evaluating new marketing channels today, a big question is whether to go with an influencer marketing agency or an influencer marketing platform.

Many of our clients call us the influencer marketing platform for athletes / sports, and given that about 80% of our deals involve athletes posting on social media, and about 60% of our deals only involve social media content ... I'd say that we are definitely a good solution for influencer marketing managers looking to engage athletes within their marketing channels. 

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New sports technology: 4 of our favorites

Jul 11, 2017 10:33:18 AM / by Arsène Rasoamanana posted in AfterDark Technologies, american football, Influencer, influencer marketing, marketing ideas, Mobile Virtual Player, MVP, rugby, skiing, snowboarding, sponsoring athletes, sponsorship, sports, sports innovation, sports marketing, sports marketing campaigns, sports sponsorship, sports technology, sports technology for athletes, sporttechie, surfing, Uncategorized, athlete influencer, Brand Endorsements, CTRL Eyewear, cycling, FlyPro drones

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New sports technology

Most aspects of our lives are now linked to the internet and electronics. Food delivery, social networks, shopping, entertainment, communication.. You name it. Sports are no exception to the rule. In fact, new sports technology might just be one of the most dynamic market as possibilities are pushed further everyday by both developers and athletes.

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How to Increase Sales Using Social Media

Jul 6, 2017 1:40:16 PM / by Max Kirshblum posted in increase sales, influencer marketing, instagram, marketing, marketing strategy, OpenSponsorship, sales, sales strategies, shaq, shaquille o'neal, social media, sponsorship, sports marketing, sports sponsorship, athletes on social media, Brand Endorsements, Facebook

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How to Increase Sales Using Social Media

Anyone looking to sell a product or service needs to understand how to increase sales using social media. As the world continues to shift towards an online marketplace, digital marketing has not only become a powerful marketing technique to increase sales, but it has become a necessity. Social media outlets such as Facebook and Instagram have grown exponentially in the last few years. Facebook has about 2 billion active Facebook users a month while Instagram has about 700 million. When looking at how to increase sales using social media, it's important to be aware of this growth. Because of it, social media has become the ultimate platform in which to target potential customers or clients.

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Sports innovation for athletes

Jun 23, 2017 3:59:58 PM / by Arsène Rasoamanana posted in american football, humon, influencer marketing, innovation, innovation for athletes, innovations for athletes, marketing, marketing opportunities, NBA, NFL, Sponsor, sponsoring athletes, sponsorship, sport technology, sports, sports innovation for athletes, sports marketing, sports sponsorship, sports techie, sports technology, statsports, UFC, vicis, athlete health, athletes on social media, Brand Endorsements, breakthroughs, Endorsement, football, guardlab

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What's cooler than sports innovation for athletes? It enables athletes to play harder for their team, be safer while competing and fans can know more about their favorite athletes.

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Why all athletes need to build their social media profiles

Jun 15, 2017 9:31:13 AM / by Priya Kapoor posted in influencer marketing, OpenSponsorship, shaq, shaquille o'neal, sharmila nicollet, social media, sponsorship, sponsorships, twitter, twitter poll, Uncategorized, athletes, athletes on social media, Basketball, brands, Golf

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Social media serves as a platform for athletes to have honest and authentic communication with their fans. It is the best way for an athlete to leave a lasting impression on his or her fans. Fans love connecting with their heroes, and social media is a great way for your presence, as an athlete, to be felt in the world.

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Why your company should be using Influencer Marketing

May 25, 2017 5:56:23 PM / by Maggie Todd posted in influencer marketing, OpenSponsorship, social media, Uncategorized, athletes

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More and more companies are using influencer marketing to advertise their brand instead of traditional advertising. But why is that? And what is influencer marketing?

 

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How Can Athletes Find More Marketing Deals?

Apr 11, 2017 2:43:54 PM / by Jason Lampkin posted in Influencer, influencer marketing, influencers, jason lampkin, Local athletes, Local Businesses, social media, social media athletes, Sponsor, sponsored athletes, sponsoring athletes, sponsors, sports, sports brands, Sports Sponsor, sports sponsorship, sports sponsorships, athlete, athlete endorsement, Athlete Endorsements, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, Brand Endorsements, branding, business, gronk

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Please allow me to introduce myself. My name is Jason Severiano Lampkin - that's me in the picture above - and I'm one of the new interns here at OpenSponsorship. Though many - if not all of you - will never have even heard of me, there once was a time when people thought the world would never forget my name. Instead, I became the man that many never even get the chance to know.

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Sports Marketing & Globalization

Mar 29, 2017 9:36:15 AM / by Arsène Rasoamanana posted in agencies, influencer marketing, international, marketing, sports sponsorship, Uncategorized, athlete, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, Brand Endorsements, globalization

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How Can I Find the Perfect Athlete to Promote My Brand?

Mar 24, 2017 5:38:54 PM / by Jason Lampkin posted in amanda ruller, Influencer, influencer marketing, influencers, Local athletes, Local Businesses, social media, social media athletes, Sponsor, sponsored athletes, sponsoring athletes, sponsors, sports, sports brands, Sports Sponsor, sports sponsorship, sports sponsorships, trago, athlete, athlete endorsement, Athlete Endorsements, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, Brand Endorsements, branding, business, gronk

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Last week, we helped one of our brands (Trago) work with one of our athletes (Amanda Ruller) for an amazing social media post.

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