Every athlete has a diet that works for them, but being healthy and fueling their body is key to their success. There has been a growing number of athletes who have moved to a more vegetarian or vegan lifestyle. Many of the athletes who have made the diet and lifestyle change now swear by it. This is not an easy change as professional athletes need to work with nutritionists to ensure they have the proper balance in their diet that would enable them to maintain their physique and to maintain a high level of performance for their sport. In fact a study published in 2015 in the American Journal of Health Promotion found that a plant-based diet can boost physical health and emotional well-being. As the lifestyle change has brought positives to many of the athlete's lives they often share recipes etc. with their fans and teammates.

Most NFL athletes come from small towns just like you and me. The best way to get a small business the right publicity would be by sponsoring an athlete from your own town. We see many athletes such as Troy Polamalu (former Pittsburgh Steeler) representing Head and Shoulders shampoo for five years, Cam Newton (current captain of the Carolina Panthers) with multiple Gatorade and Oikos Greek yogurt commercials and Eli Manning (QB for the NYG) being the face of many Toyota ads, which are just a few to name. Most athletes make the most of their money not by playing their sport, but by being sponsored. Why not build your local restaurant or car dealership by sponsoring an NFL athlete? Not all sponsorships have to be such large brands such as the previously mentioned. The goal of OpenSponsorship is to help large brands along with small ones represent athletes they admire.