Helping brands to partner with athletes in their influencer marketing and sponsorship marketing campaigns

Athletes in Affiliate Marketing

Apr 10, 2020 4:44:48 PM / by Joel Dehls posted in increase sales, influencer marketing, instagram, marketing, marketing ideas, marketing opportunities, sports, sports brands, deals, Parterships, Tik Tok, affiliate marketing

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While scrolling through Instagram stories, chances are you’ll find at least one person asking you to swipe up or use their discount code. It’s easy, nonchalant, and we don’t think twice about it. Advertisers are using this type of marketing, coined affiliate marketing, as another way to promote their products. There has never been a better time, as an athlete or a brand, to get started with your affiliate program.

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Athletes on TikTok

Mar 30, 2020 4:08:57 PM / by Zack Smith posted in ad, ads opportunities, how to find sponsorship, influencer marketing, influencers, LeBron James, marketing, marketing ideas, marketing opportunities, marketing strategy, marketing tools, NBA, open sponsorship, OpenSponsorship, shaquille o'neal, social media, social media athletes, Sponsor, sponsored athletes, sponsoring athletes, sponsors, sponsorship, sponsorships, sports, sports marketing, sports marketing campaigns, sports sponsorship, sports sponsorships, sports technology for athletes, athlete endorsement, Athlete Endorsements, athlete marketing, athletes on social media, Basketball, brand deals, Brand Endorsements, brands, Endorsement, endorsements, fan engagement, National Basketball Association, trends, Tik Tok

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The Coronavirus pandemic has taken the sports world by storm, and athletes now have an unprecedented amount of time on their hands leading to an increase in the number of athletes on TikTok. Some are taking on new hobbies -see Giannis Antetokounmpo learning the guitar and Cody Zeller learning to cook and play the guitar (well, trying to). Some are doing their best to stay in shape at home- nice setup, Serge Ibaka! But most of all, athletes are more active and engaging on social media than ever before. The most interesting takeaway from this uptick in social media activity has been the increase in athletes on TikTok.

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Football technology: future of the game

Jul 26, 2017 1:11:36 PM / by Arsène Rasoamanana posted in american football, american football gear, american football innovation, influencers, marketing, Motus, Schutt vision helmet, sports sponsorship, Sports video innovation, X2 Biosystems, Brand Endorsements, football innovation, football technology, GoRout

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Technology: Mankind's best friend

Crafting and innovating are two of the many unique qualities of mankind. We built cudgels and spears to defend ourselves against wildlife. Then, we started crafting and building to improve our daily lives. Today, as many of us strive for athletic excellence, science and technology come together to help us fulfill our goals and dreams. In this article we will focus on some key football technology which could shape the future of the game.

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How to Increase Sales Using Social Media

Jul 6, 2017 1:40:16 PM / by Max Kirshblum posted in increase sales, influencer marketing, instagram, marketing, marketing strategy, OpenSponsorship, sales, sales strategies, shaq, shaquille o'neal, social media, sponsorship, sports marketing, sports sponsorship, athletes on social media, Brand Endorsements, Facebook

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How to Increase Sales Using Social Media

Anyone looking to sell a product or service needs to understand how to increase sales using social media. As the world continues to shift towards an online marketplace, digital marketing has not only become a powerful marketing technique to increase sales, but it has become a necessity. Social media outlets such as Facebook and Instagram have grown exponentially in the last few years. Facebook has about 2 billion active Facebook users a month while Instagram has about 700 million. When looking at how to increase sales using social media, it's important to be aware of this growth. Because of it, social media has become the ultimate platform in which to target potential customers or clients.

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Sports innovation for athletes

Jun 23, 2017 3:59:58 PM / by Arsène Rasoamanana posted in american football, humon, influencer marketing, innovation, innovation for athletes, innovations for athletes, marketing, marketing opportunities, NBA, NFL, Sponsor, sponsoring athletes, sponsorship, sport technology, sports, sports innovation for athletes, sports marketing, sports sponsorship, sports techie, sports technology, statsports, UFC, vicis, athlete health, athletes on social media, Brand Endorsements, breakthroughs, Endorsement, football, guardlab

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What's cooler than sports innovation for athletes? It enables athletes to play harder for their team, be safer while competing and fans can know more about their favorite athletes.

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Overview of the Upcoming NBA Jersey Advertising Opportunities

Mar 31, 2017 5:01:12 PM / by Arsène Rasoamanana posted in ad, ads opportunities, jersey, jerseys, marketing, marketing opportunities, marketing strategy, marketing tools, NBA, OpenSponsorship, patch, sports, sports brands, sports league, sports marketing, sports sponsorship, Uncategorized, Brand Endorsements

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It was the news that broke the internet in May of last year. No, not Kim Kardashian's bubbly balancing booty; we're referring to NBA commissioner Adam Silver announcing the opening up of NBA jersey advertising opportunities.

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Sports Marketing & Globalization

Mar 29, 2017 9:36:15 AM / by Arsène Rasoamanana posted in agencies, influencer marketing, international, marketing, sports sponsorship, Uncategorized, athlete, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, Brand Endorsements, globalization

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Four Tips For Olympic Athletes to Stay Connected to Fans and Sponsors

Sep 7, 2016 2:04:08 PM / by Ishveen Anand posted in marketing, olympics, sponsorship, tips rio, tools, Uncategorized, athlete, brands, connecting

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Olympians, Rio may be over, but the limelight doesn’t have to be. Here are OpenSponsorship's four tips for staying connected to your fans and sponsors:

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