Pickleball is growing in popularity in the US, especially among retired individuals. This is because it is a great way to stay active, socialize with others, and have fun. Today, there is a very strong Pickleball community as there are more than 2 million people playing this unique sport in the US. The International Pickleball Federation has ranked the US number one in terms of the number of tournaments, the number of players, the number of courts, and the number of new courts being built.
There are over 480,000 NCAA athletes in the world of college athletics. With the new rules surrounding NIL, college athletes are hungrier than ever for potential sponsorship deals. We have also been making big moves to ensure that brands and athletes stay NIL compliant in order to have the best possible partnerships. Especially with holiday promotions available for brands, the possibilities for marketing are endless.
The 2021 NFL Season is officially back and in FULL SWING! This year's 18-week season kicked off with the defending champs the Tampa Bay Buccaneers winning a shootout vs. the Dallas Cowboys. Dak Prescott looked absolutely impressive in his first game back from a gruesome ankle injury last season, but the ever so familiar Brady-Gronk connection was too strong, and the GOATs' late game heroics saw the Bucs take their first W of the season. Week 1 closed out in an absolute nail-biter, following a WILD walk off touchdown from Derek Carr and Zay Jones, edging Lamar Jackson and the Ravens in OT.