Helping brands to partner with athletes in their influencer marketing and sponsorship marketing campaigns

OpenSponsorship's Twitter MVP's of the Week

Feb 10, 2017 5:38:10 PM / by Branden Mongiovi posted in Influencer, influencer marketing, influencers, Local athletes, Local Businesses, social media, social media athletes, Sponsor, sponsored athletes, sponsoring athletes, sponsors, sports, sports brands, Sports Sponsor, sports sponsorship, sports sponsorships, athlete, athlete endorsement, Athlete Endorsements, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, Brand Endorsements, branding, business, gronk

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Twitter is one of, if not the most popular way for fans and players alike to engage with each other. As a work week wrap-up, we're going to give you a look at some funny tweets our athletes have had with OpenSponsorship's Twitter MVP's of the Week.

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Why Sponsor Endurance Sporting Events?

Feb 7, 2017 1:21:33 PM / by Branden Mongiovi posted in Influencer, influencer marketing, influencers, Local athletes, Local Businesses, social media, social media athletes, Sponsor, sponsored athletes, sponsoring athletes, sponsors, sports, sports brands, Sports Sponsor, sports sponsorship, sports sponsorships, Uncategorized, athlete, athlete endorsement, Athlete Endorsements, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, branding, business

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In highly competitive markets such as fitness apparel, having your brand or business stand out against your competitors is a major key.

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OpenSponsorship's Best Sports Moments of 2016

Jan 5, 2017 4:52:55 PM / by Malcolm Montilus posted in Influencer, influencer marketing, influencers, Local athletes, Local Businesses, social media, social media athletes, Sponsor, sponsored athletes, sponsoring athletes, sponsors, sports, sports brands, Sports Sponsor, sports sponsorship, sports sponsorships, athlete, athlete endorsement, Athlete Endorsements, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, branding, business

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Our 5 Best Sports Moments of 2016

These our 5 best athletes and teams sports moments of 2016

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NASCAR SHAKES UP SPORTS SPONSORSHIP WITH MONSTER ENERGY DEAL

Jan 4, 2017 12:46:46 PM / by Branden Mongiovi posted in Influencer, influencer marketing, influencers, Local athletes, Local Businesses, social media, social media athletes, Sponsor, sponsored athletes, sponsoring athletes, sponsors, sports, sports brands, Sports Sponsor, sports sponsorship, sports sponsorships, athlete, athlete endorsement, Athlete Endorsements, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, branding, business

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Monster hits the clutch and puts its NASCAR sponsorship in gear Monster hits the clutch and puts its NASCAR Cup Series sponsorship in gear.
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7 Reasons Why You Should Invest in Sports Sponsorship

Dec 28, 2016 3:29:27 PM / by Ishveen Jolly posted in Influencer, influencer marketing, influencers, Local athletes, Local Businesses, social media, social media athletes, Sponsor, sponsored athletes, sponsoring athletes, sponsors, sports, sports brands, Sports Sponsor, sports sponsorship, sports sponsorships, athlete, athlete endorsement, Athlete Endorsements, athlete influencer, athlete marketing, Brand, brand ambassador, brand building, branding, business

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Some see sports sponsorship as just another form of influencer marketing, but we see it as a channel that offers more benefits, more variety, and a more powerful form of marketing.   

Here are our seven reasons why sports sponsorship should be used in a brand marketing strategy.   

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Brand Ambassadors aren't always One in a Million!

Nov 22, 2016 3:11:19 PM / by Ishveen Jolly posted in Amir Khan, IBM Watson, LeBron James, Matt Brown, Michael Jordan, nike, OpenSponsorship, Social Insights, sponsorship, sports sponsorships, Athlete Endorsements, brand ambassador, Brand Endorsements, Chad Johnson, Cristiano Ronaldo, Endorsement

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Imagine a world where global merchandising behemoth Nike ceases to exist. Can’t do it, can you?

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I got my ideal Brand Ambassador. Now what?

Nov 8, 2016 12:54:33 PM / by Ishveen Jolly posted in AIG, MLB, NBA, New Zealand Rugby Union, sports sponsorship, Uncategorized, athlete endorsement, athlete influencer, brand ambassador, Brand Endorsements, Call of Duty: Infinite Warfare, Conor McGregor, Hankook Tires

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One element that we often see missing from brands' influencer efforts is how they leverage the events afterwards.

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Athlete Interview Series: Bassem Ben Hassouna

Jan 26, 2016 5:11:34 PM / by Jaime Zavala posted in interviews, Quebec City, sponsorship, sports, sports sponsorship, Uncategorized, volleyball, athlete interviews, athletes, beach volleyball, brand ambassador, Canada

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Beach volleyball is one of the most popular sports in the world. During warm weather, games of beach volleyball take place in beaches all over the globe. Its also one of the Olympics most watched sporting events. One of our recent signings was Bassem Ben Hassouna. Bass is a professional beach volleyball player from Quebec City, Canada. We interviewed Bass as part of our Athlete Interview Series. Read on to find out more about Bass - an upcoming beach volleyball player.

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